CUE is an organization that promotes positive employee relations within companies. This group of HR managers and senior executives held its annual meeting right on San Antonio's beautiful Riverwalk. I presented one of my most popular talks, on "How to Screw Up." (Now politely called "How to Turn Mistakes into Triumphs" to get past spam filters.)
I brought up half a dozen major corporate screw-ups, all of which resulted in angry employees. That's because I tailor each of my talks to the specific audience; I don't just bring out the same old template. In each case, we talked about how we would handle the issue. And I showed how to apply the tools of screwing up to each case:
I got some of the biggest, most sustained applause I've ever received. Thanks, CUE! I hope you have me back next year.